Mai Chau Hideaway at ITB Berlin 2024: Expanding opportunities for Vietnamese tourism worldwide.
Vietnam's tourism industry is experiencing strong development, with steady growth in international visitors in recent years. The Vietnamese tourism sector is also gradually transitioning to a sustainable tourism model, focusing on preserving culture and nature. In this context, the presence of Mai Chau Hideaway at ITB Berlin 2024 is a significant milestone, marking a new step for Vietnam's tourism on the international stage.